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THROUGH THE YEARS

2003

The story begins...

Dermatologist Dr. Sylvestre, a pioneer of esthetic medicine in Canada from the very beginning of his introduction, joined forces with Roger Southin, a renowned biochemist in the pharmaceutical world, to create Jouviance, starting with the 3-IN-1 Rejuvenating Anti-Aging Cream.

2004

Brand recognition

Radio host Dominique Bertrand praised the benefits of the 3-IN-1 cream, and the product made a name for itself in Quebec cosmetics industry.

2006

Brand expansion

Only 3 years after its launch, the brand began selling in pharmacies across Quebec and Canada.

2012

Innovative launches

In January 2012, Jouviance launches a line of make-up and fragrances, including four distinct scents. This year also marks the start of a collaboration with Véronique Cloutier, who becomes the face and ambassador of the brand's skincare, fragrance and make-up lines.

2014

Introduction of new ingredients

Among its innovations, the first retinol-based product, 3D-Action, stands out for its effectiveness and popularity.

2015

Jouviance launches its glycolic acid product line.

2016

Discovery of an innovation

The first Jouviance vitamin C product is created.

2018

15 years of science

To celebrate its 15th anniversary, Jouviance launched a limited edition of its 3-IN-1 skin care product, enriched with hyaluronic acid and natural fragrance, which is now known as 3-IN-1 All Skin Types.

2019

First awards

Jouviance wins the ELLE QC & Canada Beauty Grand Prix with 3D-Action Boost, in the anti-aging cream under $60 category.

2020

ELLE QC & Canada Beauty Grand Prix

The 3-IN-1 All Skin Types is awarded as the best day cream under $100.

2021

ELLE QC & Canada Beauty Grand Prix

Anti-Age Duo Pro takes the prize in the anti-aging cream over $100 category.

2022

ELLE QC & Canada Beauty Grand Prix

The 3-IN-1 All Skin Types is awarded as the best day cream under $100.

L'Anti-Age Duo Pro remporte un prix Palmarès Beauté de Châtelaine.

2023

Jouviance wins the ELLE QC & Canada Beauty Grand Prix in the Face scrub category.

2024

New product line

Jouviance launches a new range of Boosters, enriched with active ingredients for maximum effectiveness on the skin.

Juin 2024

Cleansing Gel wins the “I Recommend” award from cosmetics professionals and Cosmetics Magazine in the dermo-cosmetic cleanser category.

Octobre 2024

For the second year in a row, Jouviance wins the ELLE QC & Canada Beauty Grand Prix in the Face Scrub category.